Toronto, Ontario – June 20th, 2025 – Reklaim Ltd. (TSXV: MYID) (OTC: MYIDF) (“Reklaim” or the “Company”), a leader in consumer data privacy and compliant data monetization, today announced a significant update to Reklaim Protect, its privacy subscription service that helps users shrink their digital footprint. With this latest release, Reklaim Protect now automatically removes subscriber data from companies listed in California’s official data broker registry, as well as enterprise data platforms and demand-side platforms (DSPs) used in digital advertising.
These new capabilities further strengthen Reklaim’s position as a privacy-first alternative for consumers who want to opt out of the data economy and reduce the availability of their information for sale, targeting, or unauthorized use.
“Removing your data from these platforms is about cutting off the source,” said Neil Sweeney, Founder and CEO of Reklaim. “Brokers, fraudsters, and bad actors all rely on the same data supply to power their models. If you don’t proactively reduce your footprint, your information remains exposed and in circulation. By integrating the California registry, we’re cutting subscribers off from one of the largest data pipelines in the world.”
Key Features of Reklaim Protect (V2)
California Data Broker Registry Opt-Out
Reklaim subscribers' data is now automatically removed from data brokers listed in California’s official registry, the largest of its kind in the world, with a single digital signature inside the Reklaim app.
This step leverages state privacy laws to disconnect consumers from some of the most active and persistent data sellers in the U.S.
View the official registry ➝
Enterprise & DSP Data Removal
Reklaim now facilitates opt-outs from enterprise data platforms and demand-side platforms (DSPs) used by advertisers to profile and target consumers, helping reduce unwanted surveillance and behavioural tracking.